Digital citylight, which was part of the Škoda Fabia national campaign The choice is yours, became the winner at Outstandig 2018 in the new Digital category.

The jury wrote in its explanation: “The designers of the advertisement for Škoda understand well, use and take advantage of the advantages of the new medium. Choosing a dominant color is brave, but worth it. A ten-second ad specially prepared for this medium says a surprising amount in a short time, but does not cross that fine line. It attracts attention, misleads a little, and finally surprises with a conclusion that is sure to draw at least a mischievous smile, if not the decision to buy.”